Content Creation
For the past 11 years, I have been passionately creating content on my social media platforms.
Here you can find some of my work over the years.
PS! You can find all client collaborations on my socials.
Kérastase
Part of the Kérastase Squad.
Creating social media content for the brand through ongoing campaigns throughout 2025 & 2026.
Zalando
Created Instagram content for Zalando from August 2025 to January 2026.
Reaching a total of 450 000+ views.
Coachella x Douglas
Only estonian influencer on the Coachella 2025 brand trip.
One week of on-site content creation & posting in Palm Springs, LA.
Reaching a total of 1.5+ million views. Coverage in major Estonian media outlets.
Nike
Partnered with Nike for the We Run Tln campaign to promote a youth-focused running competition.
YSL Beauty
Since 2023, I have collaborated with YSL Beauty as their sole Estonian social media brand ambassador, including attending international product launches.
Dubai Ministry of Tourism
Invited to Dubai for a five-day on-site Instagram content creation project highlighting the city’s beauty.
ADIDAS
The lead talent for ADIDAS Back to School x Superstar campaign.
Curated and styled my B2S Favorites from the new collection, featured in-store and at a pop-up.
YSL Beauty x Open'er
Attended Open’er Festival as a YSL Beauty Ambassador for two consecutive years.
2024 & 2025
SEB Bank
Collaborated with SEB Pank since September 2024.
Worked on various projects to promote financial literacy, innovation, and community engagement.
Kaubamaja
I have collaborated with Kaubamaja on multiple brand campaigns since November 2023.
Other Works
I love messing around with videography and photography, so here are a few shots.
